Build the First Collection

Every tote you purchase helps fund the debut collection of FRST STUDIO—an independent fashion brand from New York.

FRST STUDIO

FRST STUDIO was born in New York from a vision to create pieces that transcend fleeting trends.

My name is Tati, and I founded FRST STUDIO with a simple belief: that exceptional craftsmanship and timeless design are always worth pursuing.

Like many people building something of their own, I work a full-time job while dedicating every spare hour and every earned dollar to bringing this vision to life.

Every piece is developed with intention, respect for craftsmanship, and a commitment to creating objects that will be worn, appreciated, and kept for years to come.

Our Philosophy

We don’t chase trends. We create pieces designed to endure.

FRST STUDIO is built on a commitment to exceptional craftsmanship, premium leather, and bold geometric silhouettes. Every piece is developed with precision and handcrafted in collaboration with Franco, a master artisan from Naples who has spent decades perfecting his craft in New York.

We believe true luxury isn’t defined by constant consumption. It comes from investing in pieces that are thoughtfully made, timeless in design, and built to last.

Designed to Last

A single piece from FRST STUDIO is designed to become the foundation of your wardrobe.

Whether paired with everyday essentials or worn as a statement, each design brings structure, confidence, and effortless refinement to your look.

We create pieces that transcend seasons—not trends. Made from exceptional materials and crafted with uncompromising attention to detail, they are designed to be worn, appreciated, and lived in for years.

Because true luxury isn’t about owning more. It’s about owning better.

The TOTE

This tote represents the beginning of FRST STUDIO.

Each one is individually finished in New York with the same attention to detail that defines every future piece we create. Made from heavyweight premium canvas, it is designed for everyday use and built to last.

Rather than simply creating merchandise, I wanted to create an object that reflects the values of the brand—quality, intention, and timeless design.

By purchasing this tote, you are doing more than owning a beautifully made everyday piece.

You are helping fund the debut collection of FRST STUDIO and becoming part of the story from the very beginning.

Every order is carefully prepared and personally packed by me as a thank-you for believing in independent design.

TOTE BAG

TOTE BAG

TOTE BAG

By purchasing this tote, you’re supporting an independent fashion brand built in New York.

Every purchase helps fund FRST STUDIO’s debut collection, allowing us to continue creating timeless pieces defined by exceptional craftsmanship and uncompromising quality.

$50.00

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The Journey

FRST STUDIO is an independent, self-funded fashion brand built from the ground up in New York.

There are no investors behind us. No large teams. Just a clear vision, a deep respect for craftsmanship, and a commitment to creating pieces that are designed to last.

As an immigrant building both a life and a brand in this city, I pour my dedication to quality, structure, and timeless design into everything we create.

By supporting this project, you are doing more than purchasing a tote.

You are helping bring FRST STUDIO’s debut collection to life and becoming part of the beginning of an independent fashion house.

Every purchase allows us to continue developing our first collection while preserving the craftsmanship and attention to detail that define our work.

Thank you for believing in independent design and for becoming part of the FRST STUDIO journey.